Category: retail

08
Dec
21
Nov

WRIGHT’S JEWELLERS

Wrights Jewellers is a long-established family business in Pukekohe, first opened in 1912 by Walter Wright. Our practice fitted this shop out in 1999 for his son, Gary Wright and 20 years later it was passed down to his daughter Rhian and…

10
Dec

SMITHS CITY

We created a more home-like environment with room sets and lifestyle displays, including a working demonstration kitchen. Circulation was clarified with a series of angled “Avenues” and “Lanes” enabling customers to navigate between and within departments. These departments were identified with different…

01
Dec

WILD PAIR

As Wild Pair passed its 21st birthday, we and the client decided it was time for the store interiors to present a more elegant and mature variation of previous fitout models to reflect the increasing sophistication of the customers who have grown-up…

02
Dec

R&G NEWMARKET

R&G brand is aimed at a younger segment of the target market for Rodd & Gunn.
Working closely with R&G‘s visual merchandising director, we understood that the interiors depended heavily on the carefully chosen pieces of memorabilia and innovative merchandising…

03
Dec

AIR NEW ZEALAND

Located amongst industrial warehouses and offering an unexpectedly fresh space on entry, the ‘Clothes Hangar’ is a head-to-toe styling and grooming experience for Air New Zealand staff which was conceived to “sell” the new Trelise Cooper uniform to them.

04
Dec

UN DEUX TROIS

Un Deux Trois is a new retail furniture and homewares store housed in the historic Le Quesne’s Pharmacy building in Ponsonby’s Jervois Road. Collaborating with our clients, we designed an interior where merchandise is grouped into ever-changing room ‘sets’ fitted around the…

22
Mar

REDCURRENT WELLINGTON

Redcurrents sumptuous fit-out is set in a warehouse space in Wellington. The brief for Studio Gascoigne was to provide backdrops of features to showcase the exquisite treats and treasures on display, bringing the brand into the next decade. A long entry ramp…

09
Dec

NOSH MOUNT EDEN

Nosh Mt Eden is New Zealand’s largest of boutique supermarket chain and this store inhabits 825 square metres in an old furniture store.
Aiming at an “everyday shopping” experience which would undercut supermarket meat produce prices while delivering the freshest ingredients…

11
Dec

COMVITA AIAL

Comvita challenged us to create a modular temporary kiosk format to be trialled in Auckland International Airport aiming specifically at the Asian health product market, displaying a wide variety of merchandise and graphics and reflecting the brand’s olive leaf and bee-product heritage.…