Roughly 70% of purchasing decisions happen inside the store, not before customers walk through the door. The physical arrangement of your retail space plays a massive role in what people buy. It also determines how much they spend.I’ve watched this play out firsthand in stores…
THE BLOG
Feb
Here’s something surprising: studies show that excessive reverberation in living spaces can reduce cognitive performance by up to 30%. That’s not just annoying background noise. Your brain works harder than it should, every single day.I’ll be honest. I first thought acoustic panels were strictly for…
Jan
Here’s something that surprised me: 87% of homeowners report feeling more relaxed in spaces with natural materials. That’s not a small margin. It’s an overwhelming preference that tells us something fundamental about our surroundings.I’ve watched a single rough-hewn wood beam completely transform a minimalist living…
Dec
Here’s something that surprised me: 73% of American companies completely redesigned their workspace partitions between 2023 and 2025. That’s not a gradual shift. That’s a revolution happening right under our noses.I’ve been tracking office workspace design trends since 2019, back when cubicles still dominated most…
Oct
The best office partition ideas for most modern workplaces pair glazed partitions around meeting rooms with acoustic screens or open shelving in the open-plan areas, so each part of the office gets the right mix of light, privacy and quiet. Below are 12 office partition…
Oct
Customers stay 67% longer in coffee shops with the right seating arrangement. I discovered this at a small cafe last spring. The moment I stepped inside, I felt compelled to stay.The furniture wasn’t expensive. The space wasn’t huge. Yet everything flowed perfectly.I saw three appealing…
Oct
Did you know that 70% of employees in open-plan offices report decreased productivity? Noise and visual distractions are the main culprits. Yet, many businesses keep removing walls, thinking it promotes collaboration.Workspace design trends swing like a pendulum. Sometimes, everyone’s tearing down dividers. Other times, they’re…
Oct
The interior design market reached $145.3 billion in 2024. It’s set to hit $222.2 billion by 2032. This growth isn’t just about looks anymore.It’s about hidden chemicals we breathe at home. Learning about volatile organic compounds from wall finishes changed everything. The link between our…
Oct
Did you know that 78% of customers decide if they’ll stay at a coffee shop within 15 seconds? The biggest factor isn’t the menu or coffee smell. It’s whether they can picture themselves sitting comfortably.The cafes that hold people longest have mastered their cafe seating…
Oct
Poor furniture arrangement is one of the quieter reasons coffee shops struggle. It rarely gets blamed, because the menu and the coffee get the attention first.Smart dining space organization can make or break a business. Nonkie Bé’s food truck found success at Gram’s Garden in…
Sep
Every year, more than 50 million people visit Times Square. In such bustling places, the design of boutique hotels needs to do a lot. It has to catch the eye, handle large groups, and quickly tell a story.In places like Austin and small Texas towns,…
Sep
80% of guests say they’d avoid a hotel if it’s too noisy. This was surprising when I first saw hospitality studies. Over seven years, I’ve seen how important sound solutions have become in boutique hotels.I’ve got hands-on experience with acoustic panels. I help with designs…
Sep
89% of shoppers say the in-store experience influences where they buy. This simple stat shows why inspiring retail fitouts are crucial.These projects stand out because they teach and please. In on-site visits and client calls, I focused on craftsmanship, storytelling, and results. The Studio Gascoigne…
Aug
Energy use plunged by 72 percent in the first week with new controls. A small urban boutique hotel showed me this same big change during its eco-friendly makeover.I spent weeks there, reviewing plans and talking to the design team and staff. They aimed to cut…
Aug
Did you know that Studio Gascoigne’s early work cut construction waste by nearly 40%? This info came from site reports and was confirmed during visits. This fact highlights why I spent weeks at their sites and digging through the Studio Gascoigne Portfolio.From my view, I…
Aug
More than 40% of a building’s impact on the environment comes from its materials over their lifespan. This made me question every choice of paint, flooring, and countertops during my home renovations.Those choices are crucial. After doing hands-on projects and reading reports at night, I…
Aug
Interior design collaboration means co-creating a space with the client rather than handing over a finished idea. At Studio Gascoigne, every project starts by listening and defining the brand experience together. This guide explains how a collaborative design process works, from first brief to finished…
Aug
About 70% of design teams say quick prototyping changed big client choices in a week. This fact surprised many architects when I found out. I have seen projects move forward quickly with a simple model or mock-up in studios.I believe design thinking changes how we…
Aug
Nearly 70% of workers say their office space affects their work performance. This impacts them sometimes more than their salary or work hours do. This fact caught my attention when I looked at how people moved in a redesigned space. It showed me the importance…
Aug
It’s a surprising fact: LG Electronics is making changes. These changes could save about 4,400 tons of CO2 each year. They’re doing this by changing how air conditioners are made. It shows how changing just one product can make a big impact.I’ve been watching projects…
Aug
We spend nearly 90% of our time indoors, but a simple change can transform everything. Sherwin-Williams’ Colormix forecast and projects like Daytrip’s Cloisters use elements like sunbaked tones and reclaimed timber. When the late afternoon sun lit up a strip of oak, the room felt…
Aug
Nearly 70% of luxury shoppers believe the store experience sways their buying choice. This shows that even in a digital world, the physical shop matters a lot.Luxury retail design often takes hints from the hotel world. With Accor’s vast network, operating over 45 brands globally,…
Aug
Did you know a striking storefront can boost foot traffic by over 30%? A simple wooden awning or a vibrant mural can make people pause. This is how captivating café design ideas start to attract more visitors.From my many visits, I’ve gathered unique insights. In…
Aug
Here’s a surprising fact: 27,641 people engaging with a daily puzzle showed me something important. It taught me that keeping track of engagement helps guide design decisions. This is true for hotel spaces too. Small adjustments can create a big impact on how guests see…
Jul
Great retail store design turns a store into a selling tool, guiding how customers move, what they notice and how long they stay. Studio Gascoigne, New Zealand’s most awarded retail design firm, has shaped stores from single boutiques to nationwide roll-outs. The ideas below cover…
Jul
The business space landscape is changing rapidly. A fundamental shift occurred after the pandemic. Companies now understand the importance of well-designed workspaces.Good design isn’t just about looking pretty anymore. It’s about creating functional spaces that benefit people. Statistics show that thoughtful workspace design leads to…
Mar
Sustainable design is now crucial for our living spaces. Studio Gascoigne leads the way in eco-friendly architecture1. They’re changing how we view interior design.Green building isn’t just trendy. It’s a vital step in creating spaces that respect our planet. These spaces are both functional and…
Mar
Color affects 85% of consumer buying choices. This fact shows how important color is in design. Studio Gascoigne shines in this area1. Color in design goes beyond looks.It dives into how we see things and how brands talk to us. Studio Gascoigne leads the way…
Mar
Poor user experience can drive away 88% of online consumers. This shows how vital great UX design is. Studio Gascoigne leads in transforming digital interactions with innovative strategies12.We go beyond typical UX design methods. Our approach mixes technical skills with intuitive understanding. This creates digital…
Mar
The average worker faces 60 distractions daily, losing 23 minutes per interruption1. This highlights the crucial role of workspace design in today’s professional world.Studio Gascoigne leads the way in transforming workplace environments. We go beyond looks, focusing on spaces that boost productivity and employee well-being.Our…
Mar
Design innovation is changing how businesses solve creative problems. Studio Gascoigne leads the way by blending artistic vision with strategic thinking1. Their unique process sets a new standard for creative problem-solving.Studio Gascoigne’s website design starts with understanding client needs deeply. They use cutting-edge tech and…
Mar
Studio Gascoigne is changing how we live and work. Our innovative design studio creates spaces that adapt and inspire. People now crave environments that energize and transform their daily lives.We go beyond traditional interior design. Our spaces tell stories and revolutionize architectural innovation. The Gascoigne…
Mar
A well-designed interior can boost property value by up to 15%. Studio Gascoigne, a top design firm, knows this power well1. Their interior design Studio Gascoigne creates spaces that tell unique stories.These designs enhance both function and emotional connection. They go beyond mere looks to…
Mar
Retail design is changing how consumers interact with brands. Visual environments influence 82% of purchasing decisions. Studio Gascoigne leads in retail interior design, creating immersive spaces that captivate customers12.Studio Gascoigne blends stunning aesthetics with smart commercial space planning. They craft environments that tell brand stories…
Jul
The Studio Gascoigne team are proud that founder Mark Gascoigne will be speaker at The Purposeful Consumer Sessions, happening on Tuesday ,19 July 2016 4:00pm – 6:30pm at ASB North Wharf, 12 Jellicoe St, Wynyard Quarter, CBD, Auckland. Smart phones, international online shopping, and a mind-shift in…
May
Inside the Air New Zealand ‘Clothes Hangar’ One of Studio Gascoigne’s most rewarding projects in recent years was ‘the Clothes Hangar’, designed to help Air New Zealand cabin crew, managers and ground staff get fitted for their new uniforms, designed by Dame Trelise Cooper…
Apr
How will we purchase our travel in the future? Will travel retailers exist, or will we buy purely online? Recently the Studio Gascoigne team was thinking about travel (we’re always thinking about travel!) and got to thinking about how exciting the journey is, but how…
Jan
Cultural attitudes towards material goods seem to have undergone a shift. The 20th century saw mass consumerism explode as people sought to define their status or happiness via their belongings, but today’s shoppers are chasing different signifiers. Elly Strang finds out what retailers can do…
Jan
Proper lighting can make or break your retail space. Just like stage lighting transforms a bare theater into a captivating performance space, retail lighting design brings in buyers and guides them through your store experience. Your lighting choices shape how customers see and interact with…
Jan
Choosing Your Shop Fitter Picking the right shop fitter can make or break your retail project. You need someone who can juggle multiple trades in tight spaces while meeting fixed deadlines – a skill that sets them apart from regular builders. A good commercial shop…
Jan
Store Fitting Rooms Fitting rooms shape your shopping experience more than you might think. Studies show women buy just 25% of clothes they try on, while men purchase 75%. The right lighting and design make all the difference. Portable changing rooms give you flexibility for…