Kapiti’s first concept store was designed to showcase the iconic cheese and ice-cream brand targeting the high net-worth demographic working in the CBD, to elevate the perception of products from that of just another supermarket commodity and provide a venue for tastings and corporate events.

We stripped out the previous fitout and exposed the underlying concrete and brick, reconfigured the space to house a chilled cheese aging room visible through a double-glazed display window and an ice-cream area at the front open to the street to entice passers-by.

There were significant technical challenges in hiding a huge amount of plumbing and refrigeration equipment in a century year-old building while keeping the interior as real and functional as possible.